The Capital Market Authority continues training and qualification programs for the national cadres working for the insurance sector. To this end, it organized a training program titled “Excellence in Customer Service of insurance companies ” in collaboration with Bahrain Institute of Banking and Financial Studies (BIBF) within the series of the programs for the year 2021 related to Tamkeen initiative which aims to empower the national cadres working in the insurance sector through qualitative Omanization policy to enhance the presence of the national cadres in the operational , medium and senior roles. The program was organized through My Class portal.

The Excellence in customer service program organized during the period 18-20 April 2021 5 the participants with the skills required for active communication  and quality insurance services to attain customer satisfaction with the participation of a number of employees from the medium management and operational roles in insurance companies who work in customer service sections, complaints, call centers and claims departments in insurance companies. The program covered  the basics of customer service such as active communication with the customers for excellent service in addition to customers’ patterns and behaviors and ways of dealing with customers and the role of customer service in enhancing the insurance products.

Participants were acquainted with the ways for compliant resolution and dispute settlement beside measuring customer satisfaction and how to respond to the customers focusing on code of conduct for insurance sector.

It is worthy to note that CMA organizes annual  training plans including short term and long term training programs to implement the Tamkeen initiative. 2021 Tamkeen initiative focuses on the quality of the programs and their significance as per the levels of the participants and the required Omanization ratios.  The 2020 statistics indicate  Omanization was 79% in total with 51.7% in senior roles, 72.4% in technical and medium roles and 85.7% in operational roles.